Drug testing

Businesses Need to Rehumanise

Big companies and corporations have lost the human touch. The question is, when will humanity catch on, or like robotic sheep will we do whatever the business shepherds tell us, no matter how bad we are treated? I am talking from firsthand interaction here. Aren't you tired of having to talk to machines and sit waiting in queues that may not even really exist, while horrible music repeats itself over and over for eternity? How about having to talk to person after person as they try to find someone else who 'can' do the task that you need done? What about the machine that tells you to speak into the phone but can never properly interpret what you are saying? Or pushing buttons, how many numbers have you had to push before finally being told that the section you are looking for is vacant? Vacant, how about the humans you do finally get in contact with but for some strange reason know less about their job than you do?

I may sound pessimistic but I truly believe that human society is meant to evolve differently from this path of customer numbers and automatically generated notices. We are intelligent creatures, well, in many ways, and I just wonder why we haven't created systems for our own society that are more conducive to making our community a happier place to live in. I am definitely not against technological, financial, and material progress, but I do question the intentions of our corporate institutional leaders. It seems that as long as the person at the top of the hierarchal food chain's paycheck keeps increasing at a steady rate, customer service is no longer a priority. But then again, I reckon if the CEO of an insurance company has problems with their telephone line, they'd probably have the problem fixed in no time, as they have a direct line to the telecommunication CEO from one of the card-swapping sessions at their $500-a-head luncheons.

The thing that these leaders of society have forgotten is that without normal, average human customers, their empires would be quickly reduced to dust. I think one of the problems lies with us, those average people. The companies are so big and powerful that we have become apathetic, feeling that we are too small and insignificant to question their systems of interaction. We simply let them dictate how things work and go through all the rigmarole and red tape no matter how much it frustrates us. There was a time, and you can still find this in most small companies, when customers were treated with respect and as equals. "The customer is always right." This statement used to be very normal when discrepancies came up in our business practices. Now however, the customer is often treated as guilty before innocent, as if the average 'small' person is just a criminal who wants to leech off the righteous and just institutions.

The truth is, if we all stand together on an issue, human beings have been known to move mountains. Why don't we speak out and get these companies who spend so many millions of dollars on commercials telling us how friendly and helpful they are to be accountable for their actions? They could take some of those same millions and put them into employing more human beings to act as communicators, as well as informed positions that solve problems quickly and easily. More jobs for the community in general, and a more enjoyable life for all coming in contact with the companies in question: this is a win/win situation people! Happier customers who are being respected as equals means people will tell each other of the quality of the business; of course this equates to more customers, which means more profit for all.

The time has come to 'rehumanise' (cool word!) our social and business systems. Communication is always spouted as being the key to a positive relationship between family, friends, and lovers. We now need to adopt this model for how organizations and institutions relate to the wider community that actually created them with their investment, employment, and customer base. We all need to realize that we are all worthy and deserved of happy lives, lived via a construct of social systems that focuses on real human satisfaction.

Jesse S. Somer
M6.Net
http://www.m6.net
Jesse S. Somer is a human, not a customer number, and definitely not a faceless commodity.

limousine chicago service
In The News:

How To Use Your Current Customers

Jay instructed a customer of his to offer a rare... Read More

Customers - What They Really Want - 6 Secrets of Customer Service

What customers really want can be divided into two areas.Firstly... Read More

From Disgruntled to Champion - How to Turn an Unhappy Client Into Your Best Customer

It's a salesperson's worst nightmare- the phone call that comes... Read More

The Added Value - Is YOU!

If there was a restaurant in your town that was... Read More

Post Office, Incredible Lady Postmaster

There are two Post Offices that I routinely visit. One... Read More

Provide Exceptional Value - Grow Your Business

The primary objective of a business is to get and... Read More

Poor Customer Service - Are Your Customers Driving Away Other Customers

Every customer you have is a word-of-mouth advertiser for you.... Read More

Develop Loyal Customers for a Lifetime ? part 1 (1 ? 10)

Traditional marketing strategies encourage business owners to continually grow their... Read More

At the Carwash; The Customer really is always Right

You have no doubt heard the saying that the customer... Read More

The 7 Principles of Business Integrity

If you have integrity, nothing else matters. If you don't... Read More

4 Customer Service Mistakes Companies Should Avoid Making

1) Being placed on hold endlessly. Don't you just love... Read More

Boomerang Customers- What You Might NOT Think Brings Them Back!

With all of the calendars and PDA's and lists I... Read More

In the Villa of the Sick Cat -- A Lesson in Customer Care

If you're a pet owner, you know the stress of... Read More

Treating the Customer Dissatisfaction Epidemic: How to Go Beyond Simply Masking the Symptoms

Corporations in every sector are spending more than ever before... Read More

Can Three Words In Websters Dictionary Be The Key To Customer Loyalty?

Are you concerned about customer loyalty? Are your customers so... Read More

How To Keep Your Customers Coming Back -- Understanding Customer Retention

Why do some businesses offer points, stamps or every tenth... Read More

Attitude of Service

When conducting a training session about customer service, I always... Read More

First Contact: The Source of Customer Loyalty

With customers being smarter, more cost conscious, more product knowledgeable... Read More

Responding to Complaints

It's possible that in the course of your business dealings,... Read More

I Wont Tell My Lawyer but I Will Tell You

A general counsel of a large international consulting firm told... Read More

4 Things Your Clients Want From Your Company

Sure, all clients are different. They have different kinds of... Read More

What Do Your Clients REALLY Think of You?

*********************************************Know Thyself - Socrates*********************************************I'd like to start this article with... Read More

Why Passenger Surveys are a Transport Operators Best Friend

Public transport operators who already use passenger surveys may not... Read More

Loyalty Programs May Keep Customers Coming Back ? But First You?ve Got to Earn their Trust

Remember trading stamps? If you're over 40, chances are you... Read More

Make Your Customer Your Friend

The simplest way to describe a 'durian' (pronounced doo-ree-ann) is... Read More

high efficiency lighting fixtures energy saving street lighting Pete's produce ..