Drug testing

Complaints Are Actually A Good Thing!

Nobody likes to get complaints. They make you question your judgment, they can ruin your day, and they almost always leave you in a bad mood. But what if I told you that complaints are actually a good thing?

Really! I'm not kidding. Complaints are one of the best forms of research you can perform. Complaints are also one of the best sources for new product/service ideas. How so? Most people who complain are upset. When people get upset, they are more likely to speak their minds. Most people who complain also like to tell you exactly what you've done wrong AND tell you how they would do it better. While your customers' attitudes may not be something to look forward to, their hidden suggestions are!

Let's look at this complaint:

"I can't believe you are sending these huge files through email! How ridiculous can a person be!? That clogs up the emails of those of us who are on dial-up for at least 20 minutes. I don't have time for this. You know, if you had a brain in your head, you'd know about XYZ.com. They burn CDs for about $0.30 each and will ship them to your customers for about $1.00 each. Anybody can afford that price. I've deleted your email. When you decide to operate like a real business and send me a CD, I'll look at it."

Yes? it's a harsh email. But most people who complain don't have very good manners, now do they? But take away the emotion. Take away the temper. Take away the insults, and what do you have left? A VERY good resource for CDs!

This person has just given you a resource that can:

(a) solve your problem with huge downloads

(b) be a new product to sell (CDs instead of downloadable files)

(c) offer you a solution that can benefit you and your customers

All for free!

How about the complaints that say, "You know, you really ought to?" Well? Maybe you really ought to. Have you thought about the customer's suggestion? Yes, it was probably hidden beneath a pile of profane words and threats? but look deeper. In all honesty, is this unruly customer doing you a favor?

It happens more often than you might think. People, in general, have a bad habit of trying to show those they are upset with how big and bad they are. More times than not, you'll get great ideas buried inside a wrapper of rudeness.

The next time you get a complaint, unwrap the package, and you just might find that the complaint is a blessing in disguise. If you remove the ugliness from the message, you could very well have some terrific ideas for improving or expanding your business!

Copyright 2004 Diane Hughes

About The Author

Diane C. Hughes * ProBizTips.com

FREE Report: Amazingly Simple (Yet Super Powerful) Ways To Skyrocket Your Sales And Build Your Business Into A Tower of Profits! ==>> http://madmarketer.com/diane

limousine chicago service
In The News:

Becoming A Solution To Your Customers Problems

Those of us in home based and small businesses are... Read More

Customer Service Tips - Is Your Business A Leaky Bucket?

Customer service and customer service training are vital for any... Read More

Dont Forget your Existing Clients

Quest for new clients shouldn't ignore those who pay the... Read More

The 3 Rs of Customer Service

What I am about to tell you may seem very... Read More

Difficult Customers - Theres No Such Thing

A couple of years ago I had a call from... Read More

Five Ways To Wow Your Client

Running a business is about providing goods and services to... Read More

All of the World of Business Is a Stage

One of the basics of acting taught to me in... Read More

Doors by Catering to Your Clients

Clients? they are the most important influence in the success... Read More

Why Cant Microsoft Make Soft Packaging?

Why is it that Microsoft wants you to buy its... Read More

How To Keep Your Customers Coming Back -- Understanding Customer Retention

Why do some businesses offer points, stamps or every tenth... Read More

Listen to Suggestions

If you are up to your ears in a stressful... Read More

4 Easy Steps to Better Online Customer Support

Customer support is very important when you're running a business,... Read More

How To Kick Your Customer Service Up A Notch!

Welcome to the inaugural issue of Human Tech Tips --... Read More

The Art of Giving Great Service

Sales is tough to get right, and depends on retaining... Read More

Customer Neglect

What have you done for your existing customers lately? Probably... Read More

CRM = Customers (dont) Really Matter

CRM was supposed to bring companies closer to their clients.... Read More

At the Carwash; The Customer really is always Right

You have no doubt heard the saying that the customer... Read More

Astonish your Customers With These Customer Service Tips

Customer service today is getting worse. Win customers over and... Read More

Customer Service A Chickens Way

Anyone who knows me knows my favorite fast food restaurant... Read More

Customer Feedback: Everyone has an Opinion - USE IT!

Have you ever been in a department store and known... Read More

Customer Service, the Internets Primary Neglected Business Concern

Customer service is everything to a business. Just look at... Read More

Get Customers to Stop Calling You--12 Easy Ways to Save Money with Online Customer Support

Despite rumors to the contrary, the Web is not dead.... Read More

How To Boost Your Bottom Line With Two Little Words

I hate to sound like one of those cheesy get-rich-quick... Read More

I Wont Tell My Lawyer but I Will Tell You

A general counsel of a large international consulting firm told... Read More

5 Ways Customer Service Managers are Implementing to Increase Customer Focus

According to a Forum Corporation survey of commercial customers lost... Read More

street light fixtures led manufacturer usa Pete's produce ..